What is Permission Coin (ASK)?
“ASK” is the currency for permission. Its primary use case is to power a global digital ad system built on permissioned data and opt-in engagement. The project aims to offer an antidote to some of the most significant problems of Web 2.0 - surveillance capitalism, data exploitation and interruptive marketing - by enabling users to securely grant permission and monetize their data across the web, while providing an enterprise solution for marketers seeking better return on their ad spend.
How does Permission Coin work?
Global privacy regulations, ad blockers, and dramatic changes in ad tech are forcing a new advertising model based on consent. By enabling marketers to build opt-in audiences and ask permission for engagement, and by ensuring users are rewarded for the data they volunteer to share, Permission sees ASK as foundational to helping tech platforms and marketers compete in Web 3.0. Currently, users earn ASK by securely sharing their data and opting in to receive relevant ads and content.
What is Permission Coin used for?
The experience is delivered primarily through declared data-sharing activities and engaging with video ads on Permission.io. Advertisers can also deploy ASK as an incentive mechanism on their own digital channels, driving loyalty and personalized ad campaigns. Additionally, the ability to earn and spend ASK via merchants on the Shopify platform is in the pipeline, with other major eCommerce platforms to follow. The project’s other goals include deeper development of its proprietary technology, “Data Algebra,” for which it has been awarded 9 patents.
Where can you buy Permission Coin?
Permission Coin (ASK) is traded on a wide range of centralized and decentralized exchanges. The most liquid markets for ASK sit on tier-1 venues - the sort of exchanges where institutional desks and professional market makers rebalance continuously - which is what keeps the spread tight and the last price tied closely to fair value.
You can open the Markets section above to see the live list of exchanges quoting ASK, sorted by 24-hour volume. Each row links to the venue's trade page so you can go directly from research to execution without copying the ticker around by hand.
